IJB Next (Powered by Rodly) is a software tool that helps engineers design and prepare rebar structures more efficiently by turning complex digital models into production-ready data.

For this project, I managed the complete video production process from concept to final delivery. I began by understanding the product and its technical workflow, then developed the script and storyboard to present it in a clear and engaging way.

The visual approach combined 2D and 3D animation to explain both the product and the engineering process without making the video feel overly technical.

I also collaborated with a voice artist and handled the animation, editing, sound design, music, and final post-production.